It Cosmetics Liner Love Review

5.0 rating

Eyeliner is an everyday makeup must-have and can be found in most makeup bags. It’s a product that can really define an eye makeup look and define an eyes shape. For many of us that are something we wear every single day and cannot leave the house without. Eyeliner can really polish an eye look.

There are many eyeliners out on the market. The problem many of us encounter is which one is the right one for us. There are certain qualities to look for in an eyeliner one being long-wearing, smooth inconsistency, and has great pigmentation.

Why I chose It cosmetics Liner Love

For me when it comes to the Gel Liner especially ‘It Cosmetics’ the price point was very affordable but for the price that your paying your getting a very good quality product. The product itself has alot of key benefits and the major one is the 12-hour water-proof.

Compared to alot of other cheaper gel liners there are some obvious differences. Firstly IT Cosmetics Liner Love has been packaged quite well it looks and feels like quite a premium product. The Gel eyeliner has amazing pigmentation and can be worn every single day.  It has anti-aging ingredients which means that it is suitable for all skin types and all ages. 

I love the way it cosmetics gel eyeliner had alot of work go into this particular product it’s so water-resistant that once it settles into the skin you can legitimately go swimming with it on! I have tested this product under the water and was very surprised at the results.

Gel liner can be used by anyone from beginners to professionals who use makeup. Gel liners allow the user to apply the liner from a dramatic to a natural look.  It’s also a smoother consistency when applying than a liquid eyeliner.

Gel liner works well with an angled brush to apply. The one thing I really enjoy about gel liners is that they aren’t as messy as liquid liners and most gel liners work well on the waterline.

I found that It cosmetics Liner Love offered alot more than most other gel liners, from anti-aging to being waterproof for up to 12 hours. If you’re looking for a gel liner that really works well with your skin I would comfortably recommend it cosmetics liner love to which you can buy it directly from it cosmetics or even amazon, and the price is affordable.

Does Gel Liner Flake Off

When it’s a good quality gel liner they typically never will flake off. The one by its cosmetics works well because once it’s applied to the skin it sinks into the skin making it difficult for the product to come off. If your afraid that oily eyelids may cause flaking or smearing of the eyeliner it’s a good idea to always apply concealer and some translucent powder to help control the oils.

Some of the key features with IT Cosmetics Liner Love Gel Eyeliner. Wearing this particular gel liner has many skin-loving ingredients that benefit the product being applied to the eyelid.

  • It comes in 3 colors being Espresso (brown), Black and Rich Plum (dark purple), Midnight Navy (navy blue), Graphite (grey-purple) and Silk Taupe (taupe color)
  • Strong pigmentation – one swipe will usually be enough for the lid
  • The texture is smooth so it prevents any uncomfortable tugging to the eyelid
  • It’s waterproof, once this product settles into the skin it’s not going anywhere which makes this a smudge-proof water formula
  • Can be worn on the waterline
  • Its made of peptides which help your eyelashes grow (lash-enhancing peptide serum)
  • It’s an anti-aging formula
  • The packaging is made to not allow any air into it to prevent any drying of the actual product
  • A little of this product goes a long way (so long your remember to never leave the lid loose)
  • Can perform a beautifully dramatic and natural eye look
  • Doesn’t irritate the eyes

Some concerns about the product:

  • The price point is $24 USD – the price maybe the issue for some, however, this product will last a very long time so it’s worth the investment
  • Color selection is very limited there should be brighter colors
  • If you leave the lid off for too long it can dry out and won’t work the same ( proper care is required)
  • If you use an oil-free makeup remover it might be more difficult to remove the product of the skin.

How To Apply Gel Liner

Gel liner is really easy to use. If you have mastered applying pencil liner then gel liner is the same thing except you need an angled brush to apply it.

Step 1: Dip the angled brush into IT Cosmetics Liner Love Gel Liner

Step 2: looking down in a mirror and holding the edge of your eyelid gently draw three dots across the lid on at the beginning of the eyelid the second on the middle of the eyelid and the third at the end of the eyelid.

Step 3: Connect the lines with the same brush

If you want your eyeliner thicker and more dramatic add pressure to the angled brush if you want it more natural-looking add less pressure to your angled brush.

How To Apply Gel Liner To Be On The waterline

When applying gel liner to the waterline I never use a brush, the reason being is because it can irritate the waterline area. I personally found that the IT Cosmetics Liner Love is safe on the waterline and I personally never had any sensitivity to my eyes.  When applying the gel eyeliner to the waterline I usually use another pencil liner in which I dip the liner into the gel liner and apply it to the waterline.  Because the waterline is always wet I usually always set this gel liner because there is too much moisture on the waterline which won’t let the product settle into the skin that is why I add the additional step of setting the liner onto the waterline.  

The following are the steps I take to apply gel liner to my waterline…

Step 1: take a pencil eyeliner and dip it into the IT Cosmetics Gel liner

Step 2: Apply the pencil liner onto the waterline

Step 3: set the gel liner with a black eyeshadow (dip the angled brush into a shadow that is the same color eyeliner) and gently pat it across the bottom waterline.  This step will make sure that liner is going nowhere and will give the liner more intensity.

How To Remove The Waterproof Eyeliner

When removing making up such as a waterproof eyeliner its really important to use an oil-based makeup remover. An oil-based makeup remover will break down the formula and it will be easier to wipe away the makeup. This formula is well suited for those with sensitive eyes. The one makeup remover I do rave about is The Body Shops Chamomile Waterproof Lip and Eye Make up Remover.

I usually apply a few drops of this eye makeup remover on a cotton pad and then apply it on the eyeliner with gentle pressure. After a minute of applying gentle pressure to the eyelid, the waterproof eyeliner and any other makeup around the eyes immediately come off. I use this same step for the waterline and if that does work I use a Q-tip to remove all the makeup from the waterline and that usually does the trick off taking off the waterproof makeup on the waterline.

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